Wednesday, October 22, 2008

Mobile broadband sales triple in 2008

GfK Group has issued its latest statistics for Mobile Broadband USB Modem (Dongle) sales. The data shows that 149,000 such devices were sold during September 2008, compared with just 55,000 in January 2008.

However this isn't the peak; that occurred in July when 163,000 units were sold. 76% of Mobile Broadband users are on contract based services with the remaining 24% on 'pay as you go' (PAYG) deals.

However it's worth pointing out that the uptake of true PAYG has only recently taken off after T-Mobile and 3 Mobile launched a range of better priced options with fewer constraints, causing a significant rise in uptake.

3 Mobile is believed to hold 50% of all sales.

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