Wednesday, January 28, 2009

BT to re-enter mobile market?

BT is considering plans to form a joint venture with T-Mobile and 3 Mobile.

Eight years ago, BT spun off its mobile arm, Cellnet, in a bid to raise capital to cut its debt. Cellnet went on to become O2 and was acquired in 2007 by Telefonica for the £18 billion.

T-Mobile and 3 already share their radio networks and have signed a number of agreements; the most significant of which was a new company they both created in December 2007 called Mobile Broadband Network limited. The trio have already worked together with T-mobile and 3 agreeing with BT to use their 21CN solution.

BT tried to launch a mobile network a few years ago, called Fusion as it partnered with Vodafone to become an MVNO. It proved to be a costly mistake with less than 50,000 customers signing over two years.

BT doesn't have much of a choice. It is possibly the only big telecommunications company in the world that doesn't have a powerful mobile arm and this is leaving it vulnerable to competitors and the acceleration of mobile broadband takeup.

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2 Comments:

At May 10, 2009 at 1:05 PM , Anonymous Andrew Preston said...

Good , I look forward to BT re-entering the market. Perhaps they will make up for the overblown, hyped-up claims of the less-than-brilliant mobile broadband coverage made by the existing networks.

 
At May 10, 2009 at 1:11 PM , Anonymous Andrew Preston said...

Just to add. Vodafone. Just tried to use the mobile broadband 'coverage checker' at their website. My regular PC browser is Opera. A little message came on the site to say that their site wasn't compatible with the browser I was using.

So I swapped over to Firefox. Same message came up. Presumably Vodafone would prefer that I use Internet Explorer, which I threw out long ago.

I didn't have any probelms accessing the coverage checkers at the other networks.

Hello, Vodafone, time to enter the 21st century.

 

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